Fashion retailing, where and how to purchase

There is a keyword used in management and marketing strategies called QM (Quality Message). QM means that quality of any commodity and the consistency is an advertisement, rather it is a message to buyers and consumers. Many domestic and foreign consumers often think that electronic products manufactured by excellent companies such as Samsung and LG are always good quality. In fact, their electronic products are of good quality and are loved by many consumers because of that.   Those two companies continued to gain the image of the company that always makes good quality products, and as a matter of fact, the management performance of advertising and promotion is great. Amorepacific is loved by a huge size of Chinese consumers for the quality and its value of the various cosmetics produced and supplied by the company. This marketing strategy based on quality rather than price deserves great rewards. Wholesalers in Dongdaemun market also send messages to domestic and foreig...

“Dongdaemun market is one of the world’s leading business system with one-stop supply chain that includes design, fabric and parts procurement, sewing and physical distribution.” Professor Janice H. Hammond from Harvard Business School explained. + As everyone knows, Dongdaemun market immediately sells fashion products manufactured by many sewing factories around the market. On the other hand, few people know the story of the birth of such a sewing factory. After the Korean war, which lasted for three years from 1950, the Pyeonghwa Market with such a business system was first created on this marketplace. In the Pyeonghwa Market, shops were open on the first floor, and sewing factories were located on the second and third floors. When designing the market building, some of sewing factories were also put together.  According to this unique business system, merchants in Dongdaemun market produced and sold fashion products in one place. It was a wonderful thing. Since then, the sewing ...